695online.com's Unique Business Model Keeps This Dot-Com in the Black
DAYTONA BEACH, FL., Nov. 13 /PRNewswire/
-- Using a business model that couples low cost, ease of use
and great value, 695online.com is turning this internet service
provider (ISP) into the David that slew Goliath. In an already
crowded market, that includes such heavy weights as America
Online and Microsoft's MSN service, DirectPop marketing
695online.com, continues to chip away market share from the
Goliaths in the industry.
Wanting to capitalize on their already phenomenal growth,
CEO Robert Craddock announced the formation of a nationwide
dealer network that recruits the entire existing customer
base in helping people switch from their current ISP to 695online.com.
Current users are offered referral incentives of cash or additional
on-line time for each new user that joins the 695online.com
service.
Since its inception, earlier this year, 695online has successfully
used word of mouth as the mainstay of its marketing strategy,
believing there is no better way to get someone to try their
service than to have a trusted friend or family member recommend
it.
True to their name, 695online.com charges a fee of $6.95
for nationwide access, billing their customers each quarter,
for a straightforward connection to the internet that requires
no special software and utilizes the default settings of the
Windows Operating System.
Partnering with KMC Telecom, Bell South, Time Warner Telecom
and their own management team, located in Daytona Beach, FL,
695online.com has continued to grow a national
online service that shows no signs of slowing down. Craddock
believes that within the year the 695online model will capture
an impressive 5% of market from their competition.
Privately owned, DirectPop marketing 695online is one of the few
remaining dot-com's that is growing, has no debt and is operating
with a positive cash flow. 695online is a private Florida
corporation and has no plans on changing anything. If success
is contagious there is a major outbreak in Florida these days!
Media contact:
media@695online.com
386-506-5000
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